Signifier (as per Ferdinand de Saussure, foundational in linguistics):
In structural linguistics, the signifier is:
🔹 The form that a sign takes — typically a sound pattern or written form (like a word or image). 🔸 It is not the object or meaning itself, but the representation.
Key Concept:
Sign = Signifier + Signified
Signifier: The form (e.g., the sound /kæt/ or the letters c-a-t)
Signified: The concept or meaning (e.g., the mental image of a cat)